In the previous post, I shared some exclusive YouTube tips which definitely help you to grow your YouTube channel. Now in this third installment, I will tell you how to optimize YouTube videos for the top ranking. If you follow below tips then without any delay you will start seeing the difference. So are you ready to know?
How To Optimize YouTube Videos For Top Ranking
1. Video Title
The first thing which you need to do while optimize YouTube videos is focusing on your video title.
You need to keep two things in mind while making video title:
First, is include your targeted keyword.
Second is maximize CTR or Click Through Rate.
We will discuss the CTR later, first learn how to make keyword optimized title.
Well, I am not going to make it too long. Actually, it’s very simple. All you need to do is just place your keyword one time in your video title.
i.e. If your focused keyword is Link Building then your title should be like Link Building Pro Tips or Best Strategies Of Link Building. That’s it.
2. Video Description
Video description is one of the most important parts when we optimize YouTube videos. Generally, we forget this part and ends up with simply writing one or two lines.
I’ve seen many videos which have no description and no doubt you have also seen that. Now the problem is when we see any video which has one or two line description or no description and it has millions of views then we make our mind the writing description is a useless thing.
Well, it’s not working like that. If you really want to optimize YouTube videos then you have to write at least 200+ word description.
If you are thinking, is it necessary to write so long description then my answer is yes because it will give YouTube a chance to get deeper in your video. So write a long description without hesitation.
3. YouTube Video Tags
It’s a long discussion whether we should use tags or not if you are in blogging but if you are a YouTuber then I must say that video tags are another important part which helps to optimize YouTube videos.
Most of YouTubers don’t use tags or those who are using it generally put tonnes of tags, don’t do that.
Just put 5 to 7 tags which make sense to your video and also don’t forget to add your targeted keyword in tags. That’s it.
4. Say Your Target Keyword in Each Video
If you are underestimating YouTube till now then know that it can recognize faces, understand what you speak and more.
This is the major part while doing optimize YouTube videos. It can overshadow above methods of optimize YouTube videos practices but it really doesn’t mean that you will really drop above methods.
Now coming to main part you need to say your targeted keyword in every video so YouTube can understand what is your video about.
If you think that your accent is not too much clear then make sure to upload a transcript so that YouTube can easily understand each word you say. This two method will definitely optimize YouTube videos.
5. How to Optimize YouTube Videos For CTR
As above promised here is the way to optimize YouTube videos for CTR.
Do you know that CTR is one of the biggest ranking signals of YouTube? If someone reached to your video using keyword then it will give a rank boost to your video.
Now the question is how you can optimize YouTube videos for CTR?
Well, there are three methods which help you to increase the CTR.
#1 Compelling Title
Above while discussing keyword in the title I recommend you to use the keyword in the title but friends that’s not enough. While following this method people generally put keywords in their title forcefully. Don’t do that. Just try to make it more attractive and simple for more clicks.
Pro Tip: Now in order to achieve compelling title don’t use clickbait titles. No doubt by using click bait title you will get some views but those views are for short term because very soon your audience retention rate will make your video bury down.
#2 Eye Catching Thumbnails
It is said that the first impression is the last impression and it best suited to YouTube.
When we explore YouTube what is the first thing which makes you click on the video, is its title? No, it’s image or thumbnail, right?
Pro YouTubers very well know that a simple thumbnail can boost or down your video’s success.
You need to be very careful while choosing or making a thumbnail of your video while optimize YouTube videos.
I recommend you to make a custom thumbnail always that stands out.
#3 Attention Grabbing Description
Above I recommend you to write 200+ description. Now the thing is you need to more focus on first 125 characters of your description because this is the part which is shown in YouTube result.
So these are some tips to optimize YouTube videos stay update for more tips on YouTube.
